Strategic Clarity. Global Insight. Real-world Impact

Brena Global: where leaders come for decisive insight.

Marketing Intelligence & Strategy

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Deep analysis of HealthTech trends, competitive landscapes, and innovation opportunities across U.S. and EU markets.


Strategic Delivery

Product & Commercialization Strategy

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Guidance from concept through regulatory readiness and launch balancing speed, compliance, and market fit.

As an advisor who could synthesize 20 years of domain expertise into a single, high-impact consultation, I equipped the client with:

  • A clear diagnostic of which U.S. MedTech verticals are experiencing investment acceleration vs saturation

  • Early indicators that distinguish fundable startups from high-risk ones

  • A roadmap for how CDMOs shape speed, cost, and technical success

  • Regulatory and commercial inflection points across the five device categories

  • Funding landscape patterns influencing Series A–C outcomes

Featured Case Study

  • The consultation enabled the client to:

    • Position their investment thesis with greater accuracy and confidence

    • Identify high-potential U.S. technologies aligned with their growth strategy

    • Avoid costly engagement with startups lacking regulatory or technical viability

  • The client received a framework providing potential to:

    • Understand CDMO leverage points that reduce time-to-market by 12–18 months

    • Recognize which emerging technologies will reshape cardiovascular and neuro-based interventions in the next 3–5 years

  • The client was provided clear, actionable, evidence-backed framework for evaluating U.S. MedTech startups and CDMOs enhancing internal analysis and accelerating their decision cycles.

Leadership & Ecosystem Development

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Global Insight Delivered on Demand: Guiding a Singapore Corporate Innovation Team Through the Complex U.S. MedTech & CDMO Landscape

Advisory for boards, accelerators, and innovation teams on building equitable, high-performing organizations.

Client Need (Problem Statement)

A Singapore-based corporate innovation team needed rapid, expert clarity on the U.S. MedTech startup ecosystem to refine their investment strategy across multiple high-growth device categories. They required:

  • A panoramic view of the U.S. MedTech market

  • Understanding of startup quality signals and failure patterns

  • Insight on CDMO partnerships for early- and mid-stage companies

  • Strategic differentiation across cardio, structural heart, neuromodulation, EP, and vascular

  • A framework to evaluate technical readiness, regulatory pathways, and funding momentum